What’s in a name?
“What’s in a name? That which we call a rose by any other name would smell as sweet”
Look at us being all cultured and quoting Shakespeare and stuff? Who said that English Literature A Level was a waste, huh?
Ahem, anyway. There is a reason for this 16th Century flashback to Romeo and Juliet.
If you’ve got your own website, which as an eCommerce business is pretty important, then you get to be in charge. Sure, there are templates and conventions, and things that Shopify won’t let you do even if you say pretty please. But you’re the boss, so you get to do things like name the different pages of your site.
A few pages are pretty straightforward, you probably want to name your home page “Home” or something very similar. And your “Contact us” page needs to be clear. But with an About page, you can play around a little more. You know, flex those creative muscles, use that English A’Level.