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About pages are boring!
That’s right we’ve said it “About Pages are boring.” And yet as one of your most visited pages, we know they can, and should, be so much more.
Your favourite brands all have a great story – Apple, KFC, IKEA, Chanel … they all have something you wanted to tap into when you became a customer – part of the story.
Your brand story is your greatest hidden asset, tell it to us and we’ll weave it into a webpage that increases your bottom line, improves your customer relationships, and spreads your appeal far and wide.
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Why your About page can help scale your business
A carefully crafted brand story can help solve some of your biggest business challenges…
Attract quality traffic.
Give your site visitors something to get their teeth into, and they won’t bounce away.
Supercharge your rankings.
Show Google that you provide real value to your visitors, and reap the ranking rewards.
Maximise customer LTV.
Engaged customers want a story to be part of. Give them that and they’ll keep coming back for more.
Turbo boost sales growth.
Give people a reason to buy from you, instead of Amazon.
Amplify your marketing.
A good story begs to be shared. You’ll find it easier to post, and loyal customers will want to tell their friends.
Did you know that the About Page is the 2nd most popular page on a website? These days customers want to buy a brand and not just a product. They want to know whether your ethos and principles match with theirs. And if they can see themselves in your brand, then they’re much more likely to buy from you – and keep coming back. Your About Page is the place you get to present your brand personality.
Tell them a compelling story, and they’ll want to tap into the legend.
Find out exactly why you shouldn’t neglect your About us page here
Our simple (and stress-free) 3 step process takes you on a journey from pulling your hair out to an optimized About Page summary faster than you can update your product descriptions.
Step 1: We pour a cup of coffee and get to know you through our Legendary Questionnaire, and a good old fireside (Zoom) chat.
Step 2: We grab our magnifying glasses and make like Holmes and Watson, with industry and customer research to find out what will make your audience tick.
Step 3: We gather everything together in our magic porridge pot and deliver you a legendary story optimized for the world wide web.
Find out more details about how we work here
Our legendary About page packages start at £275
We also provide monthly subscriptions to help you share your Legendary Story far and wide (like digital troubadours).
We love freelancers, and a good copywriter can provide your business with the words you need to convince your customers make a purchase. A good web funnel expert can make sure that your products are seen in the right places, and that the right people end up on your site.
With us, you get a team. A little like the Power Rangers of your childhood (well, Peta’s childhood anyway), when we put our superpowers together the villains of low organic traffic, high bounce rates, disengaged customers, and confusing messaging don’t stand a chance.
Prepare yourself for the challenge!
Not all can be legends: Read our insights & see if you’re ready…